Copyright 2014 American Voice Corp. All Rights Reserved
I have learned that market size has nothing to do with quality. Some of the best radio stations I have ever heard are in smaller markets. Radio is about human connection. An art that is vanishing at a time when we need it most. The audience is realizing how valuable their time is and how much EVERYBODY wants a piece of it.
For me it is all about working with those that want to connect with their audience at the deepest level. A radio station needs a soul. A human voice that the audience can relate to and connect to. Its imaging should be about how the audience's feelings are being enhanced by the listening experience. In short it's all about the audience not about the radio station.
No comments:
Post a Comment